Vanessa Linde

CV

Dedicated and motivated marketing professional seeking to contribute my skills in digital marketing and data analysis to a dynamic marketing team. Eager to learn and collaborate to drive innovative marketing strategies and achieve measurable results.

Education Bachelor of Science in Marketing University of XYZ, Anytown, CA August 2017 - May 2021 - Relevant coursework: Digital Marketing Strategies, Consumer Behavior, Marketing Analytics - Academic achievements: Dean's List (3.8 GPA), Marketing Excellence Award Skills - Digital Marketing: Advanced - Data Analysis: Intermediate - Social Media Management: Advanced - Google Analytics: Intermediate Certifications - Google Ads Certification, Google, June 2022 - HubSpot Inbound Marketing Certification, HubSpot, September 2021 Languages - English: Native - Spanish: Intermediate Interests - Hiking - Photography - Cooking

Work experience Digital Marketing Specialist BlueSky Marketing Solutions, Anytown, CA June 2021 - Present - Managed and optimized Google Ads campaigns, resulting in a 30% increase in click-through rates. - Led a social media campaign that boosted engagement by 40% and drove 15% more website traffic. - Analyzed marketing data using tools like Google Analytics and provided insights for campaign refinement. Marketing Intern Sunrise Tech, Anytown, CA May 2020 - August 2020 - Assisted in organizing and coordinating a successful product launch event, attended by 200+ industry professionals. - Conducted market research to identify new target demographics, resulting in a 25% expansion in customer base. - Created content for the company blog, increasing website traffic by 20% over the internship period. Projects Digital Marketing Campaign - "Summer Adventure Series" June 2022 - August 2022 - Developed and executed a multi-channel campaign that increased website traffic by 45% and generated 200+ leads. - Collaborated with a cross-functional team to create engaging content, including blog posts and videos. - Utilized email marketing to nurture leads and achieved a 15% conversion rate. Marketing Analytics Project - "Customer Segmentation" October 2021 - December 2021 - Analyzed customer data to identify distinct segments based on buying behavior and demographics. - Presented actionable insights that guided targeted marketing efforts, leading to a 10% increase in sales. References Available upon request.